Having created bespoke software solutions for years, IntelliWake needed a brand identity to expand their presence and grow their market share. With initial concepts in hand, we listened closely to their vision and brought it to life. Through storybranding, logo design, website development, graphic design, and video editing, we crafted an identity that is both modern and functional. We kept the user experience simple yet showcased the versatility and scope of their software solutions. Anchored by a light color palette with glowing greens and blues, the design reflects its tech roots, while clean negative space gives it a modern, attention-grabbing feel.